story-driven design; let's tell yours.

graphic + poster campaigns · visual identities

Recent Articles:

Sharing my passion for design through the narrative of a collective work, one article at a time.

Great Graphic Design Ch.1 / A History of Design


Great Character Design / A History of Design


Great Logo Design / A History of Design


NBA2K14 Cover App / Augmented Reality App.


Logo for Game Design / Graphic Design


HPX Digital 2013 / Art and Technology Con.


iRiS Universal AR / Augmented Reality App.


Nova Scotia Tourism AR / Augmented Reality App.


Boost-AR / Augmented Reality App.


Archive: AR App Design

Back on the East Coast in the summer of 2011 ― back from Ottawa, Canada, following a bachelor of information technology (IT) and degree in interactive multimedia and design (IMD), then at an augmented reality (AR) app studio where I was the technical director of animation and design. I worked with developers to optimize art for Unity 3D, with management to establish in-house graphic design by Spring of 2012, and with the Maya animation team that re-created characters for AR apps for Disney, Mattel, Mazda and more (in alphabetical order below), and it was crazy cool.


Years of play in design and catalogue of imagery build a unique perspective on light, silhouette and all visual tools that enforce line of action. This becomes your sense of design. Convey, create and design a vision of the life you want to live.

Studio software includes Adobe® Creative Cloud, Autodesk® Maya, Serif Affinity Designer and Affinity Photo; operated on Microsoft® Windows® 7 Professional with NVIDIA Quadro® and Intel® Core processing; and, powered by 80 Plus® Gold electric energy.

Copyrighted © 2011-2017 by Dane Aleksander.

All rights reserved.